Printing house: small budget, real results
315leads/month
UAH 31.2cost per lead
UAH 300budget/day
Google Ads · SearchRead
Google Ads
Google Ads Search Advertising
We show ads to people who are already searching for your product or service. Clean keyword targeting, ongoing negative keyword work, and conversions on every lead — so your budget goes to customers, not random clicks.
What we do
What's included
01Search advertising
- Building the keyword set and segmenting it by campaign and ad group.
- Building negative keyword lists and ongoing negative keyword work.
- Creating and configuring static and dynamic search campaigns.
- Writing and testing ad copy and assets.
- Working with bidding strategies and bids directly.
- Adjusting bids by targeting type: devices, location, demographics, time, interests, and behavior.
02Google Ads account
- Creating and setting up the Google Ads account.
- Auditing and configuring conversions and audiences.
- Adding the global Google site tag.
- Developing the account structure.
- Reviewing and implementing Google Ads recommendations.
- Monitoring KPIs.
Our approach
Beyond standard setup
- We build the keyword set from multiple sources and clean it by hand. We group queries by intent — "buy," "price," "near me," "reviews" — so each group leads to its own page.
- We write headlines and descriptions around each group’s queries, with your advantages, terms, and prices — not a template. We test variants and keep the ones that generate leads.
- We regularly review search queries: we add the ones that bring leads to the keyword set and cut the junk.
- We match negative keywords against actual conversions — so we never cut the queries that sell.
Who it is for
When you need this
- You need leads and calls now, not just reach
- There is already demand for your product in Google Search
- Ads are running, but cost per lead keeps rising
- The account was set up long ago without a clear structure
Cases
Cases in this area
Medical clinic: more calls for less money
+125%calls
−64%cost per call
+60%traffic
Google Ads · Search · LocalRead
Google Ads
Other directions
Free
Start with an audit
Three entry points. Pick the one where it hurts the most: request today — result tomorrow, in Telegram. And the Budget Planner forecasts traffic and leads for your budget before you even start.
01
Google Ads account audit
A PDF report with priorities: where budget is leaking and what is holding your campaigns back from scaling.
Get it02
Website audit
Whether your site is ready to take paid traffic and turn it into leads.
Get it03
Competitor analysis
Who is advertising in your niche and how — and where the gaps are.
Get itContacts